By Chris Costa
Creating a website for your business is a must in today's age, but you want to make sure that you follow certain guidelines to create the best possible website. The goal is to create a professional looking website that is easy to navigate, has solid content and pleases both your visitors and the search engines. Here are some of the top practices to follow to create a great website that will help bring you new business.
#10- Highlight What You Do & Your Geographic Location
Make sure that you highlight the type of business you run on the home page. Add your physical address & phone # in text format on each page. This is good to establish your geographic location.
#9- Create a Simple Contact Form For Users to Contact You
Make the contact form basic and easy to fill out. Make sure the contact form has a CAPTCHA security feature to keep spammers away.
#8- Use Professionally Done Graphics, Photos & Flash Animation.
High quality graphics can make a difference in how your site is perceived. Low quality images can give your site a bad look and turn users off.
#7- Use Text Navigation on All Pages
Many times sites will have javascript or images for navigation to the other pages within your site. Text navigation is easier for search engines to follow and helps get your pages indexed.
#6- Phone # & Email Address Should Be on Top of Every Page
You want to make it as easy as possible for someone to contact you. So make sure your phone # especially is located on the top of each page and in a large font.
#5- Have a Solid Navigation Structure and Organize Your Content
Make sure you have a dual navigation structure with links to your main pages on the top and bottom of every page within the site. Break up long paragraphs with bullet points and images. Having too much text in a row will bore the user, give them information in an easy to read manner. Break up your content into multiple pages. Don't create one page and try and fill it with 4 different types of services you offer. Break it into as many subpages as makes sense. The more pages you have with unique content, the better.
#4- Install Google Analytics
Setup a Google analytics stats account and place the code they give you on each page within your website. This way you can track all the visitors that come to your site. You can find out key information like how long they stay on the site, how many and which pages they view, what keywords they used at the search engines to find your site and much more.
#3- SITEMAPS - Create a Google XML Sitemap and a HTML Sitemap
Your new site should have a sitemap page that lists all the other links within your site. Your homepage and the other pages should have a link to the sitemap page. A Google XML sitemap is different and is a file you create in XML format that you then upload to your Google Webmaster tools account. This is a file that Google uses to index all the pages within your site and then they have many useful tools you can use to view key information on your site.
#2- Have an Eye-Catching Flash Logo
Create a professionally done Flash Animation Logo with images and text related to your business. Use it on the home page and other pages within the site. This can make an instant impression on visitors and get your message across.
#1- Create Unique Page Titles & Meta Descriptions for All Pages
This is one of the most important things that you can do to get your site ranked high in the search engines. It also provides the ad text that a user will read when they find your site in the search engine results. Creating unique titles is a big part of search engine optimization.
Costa Technologies provides a variety of Web Design and Search Marketing Services
Illinois Web Designers: We help businesses just like yours design and implement successful strategies on the Internet. We can assist any company in creating a new web site presence, redesigning an existing site or developing an online marketing campaign.
Article Source: http://EzineArticles.com/?expert=Chris_Costa
Monday, July 20, 2009
Sunday, July 19, 2009
3 Powerful Techniques That Help Me Get Multiple Top Rankings in Google and Other Search Engines!
By Franck Silvestre
Do you want to know how I manage to get all my websites on the first page of the first engines? I started to learn search engine optimization in 2006 from scratch, and a few months later, I was able to get top ten rankings for my websites in many different niches.
Many consultants want to make you believe that search engine marketing is difficult. This is not the case. I showed many beginners how I get top rankings, and many where able to replicate my methods.
So how I get these top rankings?
The truth is that I do not follow the advice of the Internet gurus, but I do a couple of things that always work for me.
1. Article marketing
Writing and submitting articles like this one with the right resource box is one of the key factors to get on Google first page.
2. Web 20 marketing
There are a lot of websites that will help you to get backlinks. Some of them are squidoo, hubpages and other zimbio.
3. Blogging
When you start a blog and add good content daily, the search engines will send a lot of traffic your way. Make sure to choose a WordPress blog, and then all you need to do is adding the SEO title tag plugins. All the major search engines love blogs, and they will send a lot of traffic your way.
These three techniques combined are really powerful and can help you to increase your rankings in the search engines. There are some blunders to avoid, but I am ready to help if you need it.
Discover how to get top rankings in Google, and then create a $500 per day income when you watch this FREE VIDEO Training.
Franck Silvestre, is an Internet business coach. Let him show you how to Earn $1000 per month and beyond at http://www.mynetmarketingland.com/One-on-One/
Article Source: http://EzineArticles.com/?expert=Franck_Silvestre
Do you want to know how I manage to get all my websites on the first page of the first engines? I started to learn search engine optimization in 2006 from scratch, and a few months later, I was able to get top ten rankings for my websites in many different niches.
Many consultants want to make you believe that search engine marketing is difficult. This is not the case. I showed many beginners how I get top rankings, and many where able to replicate my methods.
So how I get these top rankings?
The truth is that I do not follow the advice of the Internet gurus, but I do a couple of things that always work for me.
1. Article marketing
Writing and submitting articles like this one with the right resource box is one of the key factors to get on Google first page.
2. Web 20 marketing
There are a lot of websites that will help you to get backlinks. Some of them are squidoo, hubpages and other zimbio.
3. Blogging
When you start a blog and add good content daily, the search engines will send a lot of traffic your way. Make sure to choose a WordPress blog, and then all you need to do is adding the SEO title tag plugins. All the major search engines love blogs, and they will send a lot of traffic your way.
These three techniques combined are really powerful and can help you to increase your rankings in the search engines. There are some blunders to avoid, but I am ready to help if you need it.
Discover how to get top rankings in Google, and then create a $500 per day income when you watch this FREE VIDEO Training.
Franck Silvestre, is an Internet business coach. Let him show you how to Earn $1000 per month and beyond at http://www.mynetmarketingland.com/One-on-One/
Article Source: http://EzineArticles.com/?expert=Franck_Silvestre
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